My Journey - Making of NV Life
This is our story. One film on One topic. A film that cures you from your suffering.
Almost 14 years back, right after crashing my 10 years old technology and social media start up, I read in a book that if electromagnetic field of the body is in balanced state, we remain in perfect health all through our life. This intrigued me to explore more on how to do it.
This led me to the cure. My first patient was a person suffering with severe schizophrenia who reversed his hallucination and delusions by 80% over a weekend. Cost of treatment- 2 cotton balls and free YouTube music. He was in the care of a mental hospital in Delhi under a leading psychiatrist who confirmed reversing of symptoms and adjusted dosage. Apart from that, he was feeling relieved. He himself was an MBBS, MD medicine who had written a 2000-page book on medicine.
When I researched about it, I discovered mental health is a big issue and many Western governments are spending billions of dollars on research to find a cure. I wrote to Deepak Chopra to offer him my discovery with the hope that if he takes this forward, the whole world will embrace this almost free solution and mental health of the world can be restored over a weekend. His PR team replied wishing me all the best for my journey.
My problem began when the patient was discharged, and his family brought him to my home for the balance 20% recovery. I had to act as a healer for an hour without knowing how to heal someone. Yes, he got healed by another 10% in one week and then he went away to become a professor in a medical college.
I was on a path that had chosen me. In such cases, it is not possible to leave the path. Insights and discoveries began to intrigue me in every breath. Being split inside and seeing the pain of people, growing suffocation led to divine intervention one night when I was returning home after a drink with my very old ex-boss from Punjabi Bagh Club.
I saw a vision.
It said cure shall reach every household.
I spent 14 years teaching people how to cure themselves and there is almost no health issue which has not been reversed. Cancer is easiest to cure. I wrote the book Meditation- The Cure in 2017 to reach every household and then built a team. My patients became volunteers, volunteers became interns, interns became employees, employees became investors and core team with their money and sweat. We are now founding a team of 5. We raised 1st round of investment from those family and friends who had benefitted immensely from NV Life techniques and processes and issued CCD that needs to be converted into shares now. I was clear from day one that if this research has to continue, I shall be profitable month on month basis. It happened exactly like this.
During Pandemic, we went online with our LMS to support book readers. Created massive 10000 hours of content. We were reaching households through viral, but it was still difficult to explain who we are? We do not belong to any category. We are neither allopathy, nor healers. We are neither Ayur-Ved nor naturopathy. We face the same problem that Nikola Tesla faced when he demonstrated Aether can produce energy and we can utilize it free for all purposes. We are saying “Health is a gift of nature, learn to reclaim it”.
VC’s do not like two businesses - 1. A business that cannot be explained on the back of a business card. 2. A business through which you are solving more than one problem.
Our venture has both these traits. We were not able to explain ourselves even with a 500 pages book with a track record of every case being a testimonial, and 10,000 hours of lectures and FAQs. And we resolve all problems related to health and well-being.
So, we grew deeper rather than wide. We kept disrupting our own products to refine our story and science to discover the cure within. We kept moving up in the value chain. Having started with healing people, writing the book was the first initiative to teach them how to cure themselves. Through supporting book readers, physical retreats and then online courseware, we tested the results that were the same.
In 14 years, our yardstick was how much of my and my team intervention is required for a patient to experience cure. Our online courses were run without me by my core team. I became redundant for the Company, and this was the key driver of my vision. It must be science, and results must be the same. No one shall come between patient and cure. It is a private matter.
After 14 years - One book, massive LMS courseware, well-trained teachers, yet we were still far away from the back of the business card.
In June 2021, more than three years back, we decided to tell our story in our own way. We knew infinite money through promotion and advertising cannot tell our story. We decided to move up in the value chain yet again by choosing one issue which is common for all. Both healthy and unhealthy people and weave a story to make a web series on Sleep. Our strategy was to verticalize our offering and tell our story in our own way.
This began to transform our pain into vision, and we invested in training ourselves to be filmmakers. We used UNREAL ENGINE, METAHUAMAN, Motion Traction, and AI in creating films. In laymen terms we make engaging animation films. This means if you watch this web series, you shall be able to diagnose the cause of your sleeplessness and mental health and begin to reverse symptoms of your suffering yourself. A film that helps you cure youself.
In this process, we are a sleep company. The story is now simple and fits at the back of the business card. Content distribution is simple. It is through OTT platforms and the business model is subscription based. So, we partnered with a technology company to launch our LMS on the web and mobile. Various OTT globally are in talks with us for its distribution. VC’s say content is king and distribution is God. We seem to have cracked both these issues.
In the process, we have become a unique virtual production house with production of one of the largest animated web series (21 hours) with massive assets, riding the wave with AI and LLM to create health and wellbeing AI. Our advantage is that for the next films, one on each topic can be created within one quarter at the lowest cost which has infinite shelf life. To help you realize what it means- an hour long PCOD film is enough to reverse PCOD which can be produced from script to release, all inhouse within 3 months with only 4/5 people working on it.
Since our content is ageless and even kids and healthy people need it, one film every quarter automatically upsells our web series and book. We only need to put content on every device.
This is our story. One film on one topic. A film that helps you cure yourself from your suffering.
